Canada Tourism Commission has announced the official launch of their India operations, with their first office in New Delhi.
Mr Andrew Clark, Vice-President, Market Development, Canada Tourism Commission (CTC), said that India’s growth made it an important market for CTC even as traditional markets were weakening.
Currently, an estimated 110,000 tourists from India visit Canada every year.
Of these, a mere 16 per cent are pleasure tourists. Mr Derek Galpin, Managing Director, China and India, Canada Tourism Commission, said that CTC wanted this number to increase significantly.
Mr Galpin said CTC’s initiatives this year will focus on the travel trade sector in India.
“First and foremost, we need to raise awareness amongst the travel and tour operators,” he said.
As part of its initiatives, CTC plans to bring Canadian suppliers to India to meet their counterparts at Showcase Canada B2B programme.
Also beginning next month, CTC plans to take tour operators on familiarity tours to Canada.
There will be five tours, three in September and two in October. CTC has also developed an online training programme for agents on Canada.
|
|
