Abacus, one of Asia’s leading provider of travel solutions and services and MSN have announced a new hub of travel information and products to be made available to customers via a ‘MSN-Abacus Travel Channel’ in Taiwan. The site, available at http://travel.tw.msn.com, has introduced a number of leading travel agencies to provide a product-searching and price-comparing function through the online travel platform.
According to a company release, consumers will be able to compare various price offerings by travel agencies and enjoy a one-stop shopping experiences. The site has travel reviews and will soon issue in-depth reports on theme-specific destinations and itinerary recommendations from home and abroad.
Travel operators may transfer its travel product information, such as itinerary and price, to Abacus information database by way of real-time information exchange. Meanwhile, consumers may search and conduct comparisons of travel products, for example overseas airfares, hotels, tour package, by way of MSN searching tool to identify the best travel arrangement. Consumers may purchase the products online immediately after confirmation of itinerary to enjoy the convenience of one-stop shopping.
MSN-Abacus Travel Channel also features its customer-centred itinerary recommendations and provides regular travel information updates in collaboration with Taipei Travel-Web. Plans are afoot to issue special editions on theme-based travel report and topic of the month.
In addition, ‘Hot Itinerary’ has been designed especially for rover travellers who have no specified destination to provide travel product and itinerary plan with the highest hit rates by consumers. Information Service Station will even help consumers make the most-matching travel plan in accordance with their zodiac sign and tarot analysis.
Zhu Huiyong, General Manager, Microsoft Online Services (Taiwan, Hong Kong and Macau Division) said, “MSN’s provision of the new Travel Channel is taking place at exactly critical timing when Internet application and technology is mature. By taking advantage of quality information, innovative travel booking technology, over 80 per cent of travel market share enjoyed by Abacus and MSN’s advantage in Internet content and social networking, the Travel Channel will definitely provide a perfect match between travel service consumers and travel service operators.”
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